fbpx
Skip to content

Prize Winners Light up the Big Screen in Barcelona

November 13, 2013

“The New Environmentalists, from Chicago to the Karoo,” Mill Valley Film Group’s short documentary film featuring the 2013 Goldman Prize winners, made its international debut at the 20th Annual Environmental International Film Festival (FICMA) last week in Barcelona, Spain.

Goldman Prize winners Humberto Rios Labrada (2010) and Rossano Ercolini (2013), together with Will Parrinello from Mill Valley Film Group, attended the festival as representatives of the Goldman Prize.

The film screened at the Barcelona University in front of a packed house. Joan Marc Simon, head of Zero Waste Europe, attended the event and participated in a lively discussion with the Prize winners and audience members after the film. The discussion brought greater awareness to Barcelona’s Zero Waste program and highlighted ways local film-goers could get involved.

Ercolini, an elementary school teacher from Italy, won the Goldman Prize in 2013 for leading a public education campaign about the dangers of incinerators in his small Tuscan town that grew into a national Zero Waste movement. His story is one of those featured in the film.

Labrada was awarded the Goldman Prize in 2010 for the influential role he played in revitalizing Cuba’s farming industry. By encouraging a return to crop rotation and seed diversity, Rios helped decrease Cuba’s dependence on chemical fertilizers and increased the productivity and sustainability of Cuba’s farms. Labrada frequently travels to and works in Spain.

To see a trailer of The New Environmentalists, click HERE and be sure to “LIKE” Mill Valley Film Group on Facebook.

 photo 02c94b0a-6368-4147-be10-0540f56847fb_zpsdae73a88.jpg
2010 Goldman Prize winner Humberto Rios Labrada performing a song with his sons at the film festival.

 photo 4cca0b9a-516e-41ea-a6bf-17fd192cb9db_zps151194b3.jpg
2010 Prize winner Humberto Rios Labrada (left) with Will Parrinello (right) from Mill Valley Film Group and his wife (center).

 photo c9c19cda-8968-41f9-b7e5-47354aeacb71_zps22011dc3.jpg
Will Parrinello from Mill Valley Film Group with 2013 Prize winner Rossano Ercolini and partners.

Recent Posts

A Whirlwind Week with the 2025 Goldman Environmental Prize


April 30, 2025

The Goldman Environmental Prize just completed a wonderful week of celebration and community. Throughout the week, the 2025 Prize winners met with numerous NGOs and colleagues in the San Francisco Bay Area, sharing stories of environmental impact and building networks for their ongoing work. Plus, they explored Bay Area sites—like Muir Woods and Golden Gate Park—engaged…

Read more

Introducing the 2025 Goldman Environmental Prize Winners


April 21, 2025

Meet the 2025 Goldman Environmental Prize winners! These grassroots heroes prove that when ordinary people take action, they have the power to turn apathy into positive change for the environment. When it comes to protecting our planet, Goldman Prize winners know that the doing makes the difference. Tune into the San Francisco award ceremony tonight,…

Read more

Three Earth Week Events with the Goldman Environmental Prize


April 9, 2025

It’s Earth Month at the Goldman Environmental Prize!  As we count down to Earth Day and the 2025 Goldman Prize winner announcement, we are excited to share three opportunities to connect with our global community of environmental movers and shakers. We have so much to learn from these phenomenal leaders, who show us how to…

Read more